two servings of green juice shots on a table with ginger, turmeric, lemon, kale and spirulina

Charlie Wettlaufer

Goodnature Marketplace Coming Soon

Frequently, Goodnature customers struggle to find reliable suppliers for the things they need beyond the juice equipment, and if they can find them, the ordering process can be difficult and hard to maneuver. For years, I've been pondering the idea of offering an online marketplace that Goodnature customers can use to find all of the regularly needed items for their juice bar, and order everything with a couple of mouse clicks all in the same shopping cart.

A couple of years ago, we experimented with the business model by partnering with Captiva Containers to offer premium juice bottles for sale on our website. We invested a lot of time and money into developing the easiest-to-use ordering process for commercial quantities of juice bottles available anywhere. No longer do juice companies have to deal with getting quotes, sending PO's, negotiating pricing, dealing with freight carriers, etc...

Captiva has done a great job on their end by working with us on offering transparent pricing, timely shipments, and excellent customer service. When bottles are ordered on our website, the order goes straight to Captiva and they handle the rest of the fulfillment process.

The experiment proved to be extremely successful, with a ton of juice companies ordering bottles through our website monthly by the case or pallet. So, in 2021 I started the work on a new website with a team of developers that has the ability to scale the business model to an unlimited amount of products and suppliers.

We finally launched the new website in January. Starting soon, you will begin to see us onboarding some of your favorite suppliers (and some you haven't heard of yet, but will LOVE). Customers based in the US will have quick and easy access to a specially curated list of premium brands offering wholesale quantities of their products.

Type of products offered on the Goodnature Marketplace:

Bulk Ingredients

  • Protein powder and other powdered supplements
  • Adaptogens
  • Nuts and nut butters, nut milk base
  • Bulk granola
  • Acai bowl toppings
  • Powdered spices
  • Condiments
  • Sea moss and Spirulina
  • Frozen acai
  • Frozen fruits for smoothies
  • Coffee beans
  • Tea and tea bags
  • Other bulk ingredients


  • Bottles and labels
  • Single use cups and bowls
  • Paper and plastic packaging for grab-and-go items
  • Singe use small wares
  • Other packaging materials

Retail Items for Resale

  • Packaged food items such as nutritional bars and packaged coffee beans
  • RTD beverages
  • Health and recipe focused books
  • Supplements and adaptogens
  • Other retail items

What brands would you like to see on the Marketplace?

Please leave a comment below and let me know what your favorite juice bar supplier brands are. I will be diligent in following up with all of the most in-demand brands.

If you're interested in selling your products on the marketplace, please fill out the application form and I will reach out to you as we start to work through the onboarding process.



Let’s Juicing

That is great new! Way to go Goodnature🙏🏽

Mar 1, 2023
Raven Edwards

Will your marketplace include products from Good Start Packaging?

Feb 19, 2023

I am interested frozen young coconut meat and frozen coconut juice to make coconut smoothies and it makes a great base for smoothie bowls and also coconut yogurt. Perhaps you can look into carrying a probiotic powder or culture to make the yogurt! Thank you for taking suggestions!!

Feb 18, 2023

Great idea

Feb 18, 2023

Will this marketplace be available in Canada?

Feb 18, 2023
Charlie Wettlaufer
Goodnature logo badge

In the beginning it will only be available in the US, but we hope to expand it in the future.

Feb 18, 2023
Tamesha Miller

I’ve been following for about 2 years now . I am overjoyed that you will have a market . I can’t wait to order .

Feb 18, 2023

I am currently juicing from home looking for brick and mortar. I am saving so I can get a goodnature. I am leaning more towards juice on demand. I love terrasoul products 😄

Feb 18, 2023
Adriana Licona

Hi iam very happy because I star my business on juciebar

Feb 18, 2023
Juice Heal Thrive

Congrats and so excited to see this! Hoping to see lots of organic, plantbased, gluten-free options. Eco-friendly packaging would be awesome, too. Excited for you all.

Feb 18, 2023
Heidi Clark

Love this, how convenient!

Feb 18, 2023
Jill Keefe

What a great idea, Charlie. This will be very helpful.

Feb 17, 2023

This is great to hear! I run a small coffee/juice shop combo & I’ve been searching the market for a better bottle supplier. Can’t wait to see what you guys have to offer! 🙂

Feb 17, 2023
Sonya Ransom-Porter

Terrasoul products

Feb 17, 2023

This is the best news EVER!!!! Yay!!!!

Feb 17, 2023

Would love to see the packaging options to include glass bottles (8oz - 16oz) and not just the single use plastic bottles 😄!

Feb 17, 2023
Anthony Marlar

Will your market place have glass bottles. We now use Stanpac, customers love them

Feb 17, 2023
Dulce Torres

This is amazing! This would be so helpful not only for myself but for everyone who has a juicebar. As far as labels? How would that be ? And the packaging would be so helpful, operating a small juicebar it’s hard invest a big amount on packaging . That would be very helpful if I could keep buying 1 kind of bag and 1 kind of straws I’m tired of searching webstuarant and amazon ! Im so excited !!!

Feb 17, 2023

This is amazing !!! Would love to be apart of this

Feb 17, 2023

Are you looking for a supplier for Seamoss I sell bulk /Wholesale Contact : 959-212-9999

Feb 17, 2023
Dashinka Bailey

I’m excited to hear about this! Thank you so much for making this info available especially to someone who is in business

Feb 17, 2023
Whitney Wollenberg

This is excellent news for juice bars and home based juicers that need access to reliable, consist products! SO excited! Would love to see Sambazon organic (unsweetened) açai offered!

Feb 17, 2023
Katrina Tatum

I’m so excited about this!!

Feb 17, 2023

We can help for suppliers in Europe, if you need a hand let us know and we’ll help for bottles, caps and labels.

Feb 17, 2023
John Meyer

SOOOO excited for this! This has been a missing piece for the juice bar market.

Feb 17, 2023
Vasili Galanos

Hey when will this “market” be available and when it is, is it possible to keep me in the loop and send me a catalog book. Very interesting

Feb 17, 2023
Marc Middleberg

Where do we sign up? Lol! Sincerely, Marc

Feb 17, 2023

This is great ! It would be really cool to have one stop shopping with you - you could count us in. some great brands which we use... Food for Life Food to Live Grandy Organics Sunfood Once Again Terrasoul super foods Thank you for your time. ERIN

Feb 17, 2023