hpp

The Truth About HPP Juice

If you have purchased a major brand of cold-pressed juice lately, chances are it has undergone the process of HPP (High Pressure Processing). Since there is some confusion about the technology I want to describe the process of HPP,  dispel a few myths, and finally discuss why HPP is important and how it has helped…

Continue reading

Understanding Shelf Life of Cold-Pressed Juice

When speaking to clients, we get a lot of questions about shelf life. We try not to give a definite answer because the truth is it depends on a lot of factors and it’s very complicated.  In this post I will attempt to explain the basics of what affects shelf life in raw cold-pressed juice. [Disclaimer:…

Continue reading

What is HPP and Do I Need It?

What is HPP? HPP stands for High Pressure Processing. I have heard other terms thrown around like High Pressure Pasteurization, and High Pressure Pascalization. In reality, Pascalization is the process of HPP, so the term High Pressure Pascalization is a bit redundant. Regardless of the specific words used, HPP is the process of putting tons of…

Continue reading